307 Despite the media hype, the promise of a Viagra cure far exceeds the reality. This workshop will explore the unrealistic cultural standards of male sexual performance that set up middle-aged couples for failure, even when Viagra is being used. You'll learn specific strategies to help couples revitalize their sex lives and maintain mutual sexual pleasure throughout their life cycle, including how to build bridges to heightened sexual desire?his, hers, and theirs?and methods for relapse prevention. You'll leave knowing how to turn the couple into an intimate team, working together to develop comfort and confidence in their sexual lives.