Most psychotherapists have had little or no training in marketing, yet it's a necessary aspect of maintaining a thriving clinical practice. This workshop will help you get more comfortable with marketing your practice by helping you understand how you can use marketing tools and principles to express your personal values. You'll learn to write effective copy, understand the essentials of successful advertising and other promotional tools, and decide what features of web marketing are appropriate to use. Feel free to bring your past efforts to this workshop for a friendly review and critique. You'll leave with a practical knowledge of the basics of marketing that'll nourish your practice for years to come. You may even discover that promoting your practice can be an exciting creative experience that helps you focus on your skills and clarify your career path.